<a href="https://retireo.org/houston/the-life-at-sterling-woods/" title="The Life at Sterling Woods — retirement communities in Houston"><img src="https://retireo.org/houston/the-life-at-sterling-woods/badge.svg" alt="The Life at Sterling Woods — retirement communities in Houston" width="300" height="84"></a>

Paste it into your website — most site builders (Wix, Squarespace, WordPress) have an "embed code" or "custom HTML" block. The footer is a good spot.